Advertiser
The Makeup Lovers · the ads they run
The Makeup Lovers runs 1,183 creatives on 296 pieces of copy. Everything below is counted from their own ads, as Meta publishes them · what they wrote, what they showed, when each one started. Nothing here is inferred.
Free account · no card
Operating from
United States
Creatives recorded
1,183
Every ad we hold
Distinct hooks
296
4 creatives per hook, on average
Longest run
167d
Started July 2025
Median EU reach
3,651
Across the 157 ads that carry it
What they keep repeating
The Makeup Lovers runs 1,183 creatives on 296 different pieces of copy. These are the ones they reuse most · the wording is theirs, quoted as it ran.
“❌ Ever finished a bridal makeup and still felt unsure if it was good enough? Patchy skin. Makeup not lasting. Brides who look different in photos than real life. That pressure adds up fast. …”
126 creatives · first ran December 2025
“Get direct access to Laetitia Lemak & Terry Tomlinson and their 4 masterclasses packed with insider techniques. 💼 Transform your skills, wow your clients, and grow your bookings FAST! 🚀 Ge…”
68 creatives · first ran September 2025
“💔 Goodbye, Bridal Makeup Mastery Deal Our biggest Bridal Makeup Mastery offer is disappearing faster than expected. The $591 Bridal Makeup Mastery Bundle for just $37 is almost gone. Thousa…”
62 creatives · first ran December 2025
“Get direct access to Laetitia Lemak & Terry Tomlinson and their 4 masterclasses packed with insider techniques. 💼 Transform your skills, wow your clients, and grow your bookings FAST! 🚀 Ge…”
50 creatives · first ran January 2026
“😍 BREAKING NEWS for MUA's! 📛 Join the world's largest International Makeup Conference in 2025! This year, get ready for: • 13 Global Experts sharing their secrets • 20+ hours of elite educ…”
41 creatives · first ran April 2025
Their most recent creatives
The newest distinct visuals we have recorded, with how long each has been running.
8d · July 2026
8d · July 2026
8d · July 2026
14d · July 2026
14d · July 2026
11d · July 2026
Who their ads reached in Europe
Published by Meta under the Digital Services Act, so it is measured rather than modelled · 3 of their ads carry a breakdown. Everything below is a share of their EUROPEAN reach, not of their total audience: Meta publishes this for the EEA and nowhere else.
Age and gender · EU reach only
97% women · 2% men
women men and unspecified
Which EU countries
- Romania10%
- Italy8%
- Greece8%
- Ireland6%
- Bulgaria5%
- Cyprus5%
- Portugal5%
- Germany5%
Shares of European reach only, not of their total audience · Meta publishes this breakdown for the EEA and nowhere else, so an advertiser can do most of their volume outside Europe without any of it showing here. Counted across 3 ads that carry a breakdown, 25,221 people reached in the EEA.
Behind the wall
You are seeing 6 of 1,183 creatives, and none of what sits behind them
- Every creative, searchable and filterable1,183 recorded
- The page each ad sends people to
- The funnel behind it, step by step
- The stack running it, where we can detect it
- Who each ad reached in the EU · age, gender, country157 ads carry it
- Alerts when they launch something new
Other fashion & beauty advertisers in United States
Same market, same country · the people this one is actually competing with for attention.
Questions people ask about this page
- Where does this come from?
- Every figure is counted from ads The Makeup Lovers ran on Meta, collected from the public ad library. The copy is quoted as it ran and the dates are the ones the ads carry. Nothing on this page is estimated, modelled or bought from a third party.
- Are these ads running right now?
- We cannot say that, and we do not. Meta closes an ad record when it stops, so what we can establish is when a creative started and how long it ran, not whether it is live at this second. Anyone claiming otherwise from this data is guessing.
- Is this every ad they have run?
- No. It is what has been advertised publicly and collected, which makes every count a floor rather than a census.
- How do I see the funnel behind these ads?
- That part sits behind an account. This page publishes what the ads themselves say; the funnel each one opens, the stack running it, the offer and its price are what the product opens.
Knowing what The Makeup Lovers writes is the easy half
What sits behind the ad · the funnel it opens, the stack running it, the offer it sells and what that offer charges · is the half this page does not show. That is what the product opens.
Where these numbers come from
Every figure on this page is counted from ads collected in the Meta ad library, and nothing is inferred: the copy is quoted as it ran, the dates are the ones the advertiser's own ads carry. Ad counts are a floor rather than a census · we hold what has been advertised publicly and collected, not everything that ever ran. Nothing here says an ad is live right now, because that is not something this data can establish · Meta closes the record when an ad stops, and our own collection runs weekly, so the honest statement is when a creative started and how long it ran. The most recent creative here started Jul 12, 2026.
Last measured Sep 11, 2026.