Where this usually goes wrong
The creator economy is discussed constantly and measured almost never. The public numbers come from platforms with an interest in the answer, and the operators themselves publish revenue screenshots rather than data.
- Market sizing built on platform press releases and a survey
- No independent view of how many operators there actually are, or where
- No way to see platform share shifting until a platform announces it
- Anecdote presented as trend, because the alternative is nothing
What you can do instead
- Count operators by niche, country and platform, from ad activity rather than self-report
- See platform share across 51 platforms and how it moves
- See price levels by category and country, from real offers
- Track funnel and stack adoption, which leads platform revenue
- Work from one corpus rather than stitching together three sources
Questions people ask
Where does the data come from?
Public ad archives and public pages, collected and structured. Everything is derived · we do not resell a third party's scores or rankings.
Can I get it as data rather than a dashboard?
An API is on the roadmap. Check the pricing page for its current status before assuming it is available.
Start without paying
Most of this you can do by hand today. The guides give you the manual method in full, then show where it stops being practical.
Measure the creator economy instead of guessing it
110,000+ creators · 15.2M+ ads · 260,000+ funnels · 51 platforms · 10 markets
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